We study the renormalization of (softly) broken supersymmetric theories
at the one loop level in detail. We perform this analysis in a
superspace approach in which the supersymmetry breaking interactions
are parameterized using spurion insertions. We comment on the
uniqueness of this parameterization. We compute the one loop
renormalization of such theories by calculating superspace vacuum
graphs with multiple spurion insertions. To preform this computation
efficiently we develop algebraic properties of spurion operators, that
naturally arise because the spurions are often surrounded by superspace
projection operators. Our results are general apart from the
restrictions that higher super covariant derivative terms and some
finite effects due to non--commutativity of superfield dependent mass
matrices are ignored. One of the soft potentials induces
renormalization of the Kaehler potential.